Tourism more than other industries is subject to continuous change – not only due to new demand trends but also due to new developments in relevant environments like climate, local culture or consolidation of the travel industry. In addition, changes in tourism touch destination, intercompany and inner company structures.
This book, edited by Peter Keller and Thomas Bieger, provides you an unique analytical framework for the management of change in tourism. It is based on the experience of a network of more than 300 researchers from around the world.
Case studies and empirical research results deepen the analyses in the three dimensions of:
drivers of change, change on destination level, change on company level. By this, the book is a substantial basis for studying change in tourism by scholars and practitioners as well as a resource for seminars and courses in the field.
"Managing Change in Tourism Creating Opportunities – Overcoming Obstacles"
Edited by Prof. Dr. Peter Keller and Prof. Dr. Thomas Bieger
Erschienen im Erich Schmidt Verlag.
2010, kartoniert, 157 Seiten, Euro (D) 29,95
ISBN 978-3-503-1206-6